Drive more leads, more move-ins and better outcomes for your senior living communities
Our AI-powered Conversion Engine delivers dynamic, personalized experiences that turn curious web visitors into new residents.
Further's AI-powered assistants delight your prospects with the right engagement at the right time, from web visit to move-in.
Further's tools are smart, customized, and built to perform. Everything from button sizes to wording has been tested across millions of interactions to help get more leads, and more move-ins. Further's web conversion suite is easy to set up—making a big impact from day one.
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Further uses proprietary Large Language Models (LLMs) to engage your prospects with conversational SMS messaging, 24/7. Our system is trained on millions of real conversations with families interested in senior living. Further's AI SMS will automatically book tours, schedule next steps, qualify prospects and drive better results for senior living organizations.
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Further's AI powered email platform has back-and-forth conversations with prospects, answering questions, scheduling tours and automating next steps. With colorful templates and simple, personalized sales messages, Further’s platform sends the right email at the right time.
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Never miss a call with Further's inbound calling platform. Prospects can book tours, ask questions, and switch to text messages any time, even if your team isn't available. All the information is added to your CRM, making it easy for your sales team to follow up.
Further's tour scheduling works with all its products and connects easily with your calendar and CRM. Further crafts its communication to make sure prospects book tours at the best time for them—and for you.
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Further's analytics platform is designed specifically for senior living sales and marketing professionals. Quickly identify opportunities for increased performance with our easy to use dashboard.
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Further's Pricing Assistant is designed to help senior living communities fine tune their pricing, positioning and promotion. No more manual searches, calls or spreadsheets. Employ a more sophisticated approach to your pricing strategy.
View MoreAt Further, we convert more website visitors into move-ins than any other solution in senior living.
By tracking the behavior of over 50,000 individuals who have moved into senior living communities, our machine learning technology personalizes the buyer journey, guiding prospects to take the key actions that make them more likely to tour a community and eventually move in.
more quality leads to engage with
more move-ins than before
prospects answers
Jane is researching senior living options for her mother, who lives out of state from a community nearby. Thanks to our AI-powered system, Jane receives timely and personalized SMS messages, guiding her.
Initial Engagement: Jane explores your community's website and, after filling out a form, instantly receives an SMS welcoming her. The message offers assistance and is able to answer her initial questions about the community.
Jane is now in
the Conversion Engine.
AI schedules texts automatically.
Phone Assistant handles calls and can even talk to Jane.
Intelligent analytics empower better decisions.
SMS Campaign: Over the next few days, Jane receives a series of targeted SMS messages. These messages provide valuable information about your community, offer floor plan options, readiness surveys and more.
Scheduled Phone Call: Jane indicates she does not have time for a tour, but is interested in a call. Our system schedules a phone call with a knowledgeable representative from your community.
Tour Scheduling: Following the call, Jane decides to schedule a tour. Jane comes back to the website and is able to easily request a date and time. Jane is sent calendar reminders, directions and information about what to expect on the tour.
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Anna, a local resident, is considering a move to a senior living community but is unsure about the details. Our AI-powered system ensures that she receives the information she needs at every step of her journey.
Location-Specific Information: Anna indicates interest in your community, and receives SMS messages highlighting the unique benefits of your community's location. The messages include details about nearby attractions, healthcare facilities, and more.
Anna is now in
the Conversion Engine.
AI schedules emails automatically.
Phone Assistant handles calls and can even talk to Anna.
Intelligent analytics empower better decisions.
Personalized Email Series: Anna receives a personalized email series that covers various aspects of senior living. The series addresses her concerns about the transition, financial considerations, and the local community.
Phone Consultation with a Senior Living Advisor: To provide a human touch, our system schedules a phone consultation with a senior living advisor. The conversation is tailored to address Anna’s specific questions and concerns.
Scheduled Tour: Recognizing Anna’s interest, our system schedules a tour. This personalized touch not only addresses Anna’s concerns but also sets the stage for a potential move-in.
Miles’ commitment to his wife's well-being takes center stage. With a sense of urgency, he navigates the complexities of finding a senior living community that not only meets but exceeds the unique needs of his beloved spouse.
Emergency SMS: As Miles lands on your community's website, our AI system detects the urgency in his search. Immediately, an SMS is sent, expressing empathy and providing a direct emergency contact number.
Miles is now in
the Conversion Engine.
Our phone system helps out with scheduling a call.
AI sends emails automatically.
Intelligent analytics empower better decisions.
Immediate Phone Assistance: Simultaneously, your dedicated staff receives an alert about Miles urgent situation. A compassionate representative can then reach out to Miles via phone.
Personalized Email Follow-Up: Once the initial crisis is addressed, Miles receives a follow-up email containing comprehensive information about the senior living options available at your community.
Tour Scheduling: Understanding that time is of the essence, our system prompts a follow-up SMS to Miles, encouraging him to schedule a tour at his earliest convenience.
“Deploying Further was the right move for our communities. We’ve seen a direct impact to increase conversions on our websites and drive valuable leads to our sales teams.”
Amy Elliott, Sales & Marketing Manager, Life Care Services
“Within the first couple of weeks, I was getting messages from our sales directors saying, 'Oh my gosh! I love this.”
Coryanne Graham, VP Marketing & Brand, Oxford Senior Living
“FURTHER has been a game-changer and it would probably be one of the first two or three things I would recommend to a company in this industry that wants to improve their sales numbers.”
Austin John, Director of Marketing, Novellus Living
“Every dollar we spend needs to make a difference and FURTHER has helped us be seen on google, leverage our web presence, and stretched our marketing across the digital spectrum. This partnership has been a game changer for us.”
Cindy Robinson, VP Sales & Marketing, Capri Senior Living
“I knew Further was going deliver some value, it’s delivered that and so much more. Our sales teams now enter into conversations with knowledge, which increases the quality of each opportunity.”
Jodie Roberts, Director of Marketing, Senior Services Of America
Further takes the hassle out of integrating with your company's CRM and Marketing Automation tools. We have native connections with Senior Living's most popular platforms, and our team is ready to customize to your specs using our fully-featured API.
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The Further team can have your communities up and running in
as little as two weeks.
We take care of the hard work, so your sales and marketing team can focus on what they do best.
We're so confident in our solutions, we'll let you try them for free.
Let us help you take your digital experience further towards engaging, qualifying, and converting more leads.
